"Highly recommend!"
"Really useful resources"
"Great sales materials!"
Everything you need to Sell Smarter & Lead Better
Everything you need to Sell Smarter & Lead Better
A platform for learning, growing, and closing - backed by a community that gets it.
"Highly recommend!"
"Really useful resources"
"Great sales materials!"
Everything you need to Sell Smarter &
Lead Better
A platform for learning, growing, and closing - backed by a community that gets it.
Join 3,700+ sales teams today
Used by reps & leaders from:
Used by reps & leaders from:
RECOURCES
All resources you need to boost your sales career
Step-by-step systems for sales reps and leaders - built to boost performance, not just theory.
Step-by-step systems for sales reps and leaders - built to boost performance, not just theory.
Step-by-step systems for sales reps and leaders - built to boost performance, not just theory.
Sales Person Playbook
Master every step of the sales journey - from prospecting to closing. Learn how to qualify leads, run discovery, handle objections, and close deals with confidence.
Prospecting, Discovery, Objection Handling, Closing
Built for SDRs, BDRs & Account Execs
Templates, Scripts, Real Call Examples
1,200+ sales reps enrolled 🚀
Sales Leader Playbook
Train, grow, and manage high-performing sales teams. Everything you need to lead with confidence - from hiring to forecasting and team development.
Team Management, Coaching, Culture, Hiring
For Sales Managers, Team Leads, RevOps
Scorecards, 1:1 Templates, Compensation Plans
Trusted by 300+ sales leaders 🌟
WHAT YOU GET
Not Just a Platform.
A Sales Community.
A curated space where learning meets action - with tools, content, and real people who sell every day.
A curated space where learning meets action - with tools, content, and real people who sell every day.
A curated space where learning meets action - with tools, content, and real people who sell every day.
Cold Outreach Tools
Access proven scripts, frameworks, and templates to start more conversations - faster.
Free Sales Resources
Get access to free playbooks, guides, and content built by top-performing reps and leaders.
Community Q&A & Posts
Ask questions, share insights, and learn from real reps solving real problems — in real time.
Events & Webinars
Join workshops, live calls, and guest sessions hosted by sales experts from leading companies.
ABOUT
Who is behind SU
Matthew Putnam
Co-founder of Sales Upskill.
2× Founding Sales Leader
Ex-Director of Global Sales, scaled GTM systems
Obsessed with turning chaos into structure
42K+ followers
Seth Dehart
Co-founder of Sales Upskill.
Advised 100+ founders
Built early-stage sales orgs from scratch
Making sales less mysterious, more repeatable
11K+ followers
TESTIMONIALS
What our users
say about us
Greg Brown
Verified
If you are looking to build a playbook from scratch or simply looking for inspiration to bolster your existing one, then look no further. I found Matthew's version to be incredibly comprehensive, credible and laid out in bite size installments, easy to absorb at any sales level within an organisation. Contemporary in stature, this professional grade guide not only covers the fundamentals thoroughly, but arguably is applicable to most product/service offerings. A must read for any sales leader who is serious about articulating a robust and transparent sales framework to their troops in one place.
Chris Russell
Verified
Genuinely impressed at the depth and accessibility that Matt has managed to fit into this guide.
Everything from call and email structures and templates, to leadership psychology, and RevOps. As someone who has a lot of sales experience but just embarking on a first-time creating an outbound motion I've found a lot of this guide super useful.
Some of it is reinforcing the basics and some of it is in-depth technical and psychological. Lots of "playbooks" don't really offer much practical use beyond recycling the same old info and templates. This isn't one of them.
Doron Luder
Verified
The saying goes, that the first task of any new sales leader is to build the playbook. Matt does this for you in this astonishing collection of go-to-market business critical playbook of intelligence, bound up like a single pane of glass that is easy to consume.
This is an incredible asset for any sales leader looking to make waves.
Highly recommended.
Denis Acia
Verified
It's amazing with lots of great sales materials. Highly recommend for sales leader!
Jacek Gabanowicz
Verified
Matthew has created a very useful collection of sales materials in one spot. I use it daily.
Daniel Golub
Verified
These are comprehensive resources suitable for GTM teams. It covers everything from inbound and outbound playbooks.
Penn Frank
Verified
I have been using resources from Matt for the the last year. We work with multiple clients sorting out and managing their outbound activity.
The resources in the playbook have been really useful for structuring and executing on the campaigns.
Greg Bornstein
Verified
Matthew has a knack for distilling complex processes into repeatable templates and frameworks. Sales leaders needed him a long time ago - you'd be wise to seek out this resource!
Noam Nisand
Verified
Really useful resources. Has helped me create my own resources tailored to the team. Looking forward to the updates.
Greg Brown
Verified
If you are looking to build a playbook from scratch or simply looking for inspiration to bolster your existing one, then look no further. I found Matthew's version to be incredibly comprehensive, credible and laid out in bite size installments, easy to absorb at any sales level within an organisation. Contemporary in stature, this professional grade guide not only covers the fundamentals thoroughly, but arguably is applicable to most product/service offerings. A must read for any sales leader who is serious about articulating a robust and transparent sales framework to their troops in one place.
Chris Russell
Verified
Genuinely impressed at the depth and accessibility that Matt has managed to fit into this guide.
Everything from call and email structures and templates, to leadership psychology, and RevOps. As someone who has a lot of sales experience but just embarking on a first-time creating an outbound motion I've found a lot of this guide super useful.
Some of it is reinforcing the basics and some of it is in-depth technical and psychological. Lots of "playbooks" don't really offer much practical use beyond recycling the same old info and templates. This isn't one of them.
Doron Luder
Verified
The saying goes, that the first task of any new sales leader is to build the playbook. Matt does this for you in this astonishing collection of go-to-market business critical playbook of intelligence, bound up like a single pane of glass that is easy to consume.
This is an incredible asset for any sales leader looking to make waves.
Highly recommended.
Denis Acia
Verified
It's amazing with lots of great sales materials. Highly recommend for sales leader!
Jacek Gabanowicz
Verified
Matthew has created a very useful collection of sales materials in one spot. I use it daily.
Daniel Golub
Verified
These are comprehensive resources suitable for GTM teams. It covers everything from inbound and outbound playbooks.
Penn Frank
Verified
I have been using resources from Matt for the the last year. We work with multiple clients sorting out and managing their outbound activity.
The resources in the playbook have been really useful for structuring and executing on the campaigns.
Greg Bornstein
Verified
Matthew has a knack for distilling complex processes into repeatable templates and frameworks. Sales leaders needed him a long time ago - you'd be wise to seek out this resource!
Noam Nisand
Verified
Really useful resources. Has helped me create my own resources tailored to the team. Looking forward to the updates.
Greg Brown
Verified
If you are looking to build a playbook from scratch or simply looking for inspiration to bolster your existing one, then look no further. I found Matthew's version to be incredibly comprehensive, credible and laid out in bite size installments, easy to absorb at any sales level within an organisation. Contemporary in stature, this professional grade guide not only covers the fundamentals thoroughly, but arguably is applicable to most product/service offerings. A must read for any sales leader who is serious about articulating a robust and transparent sales framework to their troops in one place.
Chris Russell
Verified
Genuinely impressed at the depth and accessibility that Matt has managed to fit into this guide.
Everything from call and email structures and templates, to leadership psychology, and RevOps. As someone who has a lot of sales experience but just embarking on a first-time creating an outbound motion I've found a lot of this guide super useful.
Some of it is reinforcing the basics and some of it is in-depth technical and psychological. Lots of "playbooks" don't really offer much practical use beyond recycling the same old info and templates. This isn't one of them.
Doron Luder
Verified
The saying goes, that the first task of any new sales leader is to build the playbook. Matt does this for you in this astonishing collection of go-to-market business critical playbook of intelligence, bound up like a single pane of glass that is easy to consume.
This is an incredible asset for any sales leader looking to make waves.
Highly recommended.
Denis Acia
Verified
It's amazing with lots of great sales materials. Highly recommend for sales leader!
Jacek Gabanowicz
Verified
Matthew has created a very useful collection of sales materials in one spot. I use it daily.
Daniel Golub
Verified
These are comprehensive resources suitable for GTM teams. It covers everything from inbound and outbound playbooks.
Penn Frank
Verified
I have been using resources from Matt for the the last year. We work with multiple clients sorting out and managing their outbound activity.
The resources in the playbook have been really useful for structuring and executing on the campaigns.
Greg Bornstein
Verified
Matthew has a knack for distilling complex processes into repeatable templates and frameworks. Sales leaders needed him a long time ago - you'd be wise to seek out this resource!
Noam Nisand
Verified
Really useful resources. Has helped me create my own resources tailored to the team. Looking forward to the updates.
Greg Brown
Verified
If you are looking to build a playbook from scratch or simply looking for inspiration to bolster your existing one, then look no further. I found Matthew's version to be incredibly comprehensive, credible and laid out in bite size installments, easy to absorb at any sales level within an organisation. Contemporary in stature, this professional grade guide not only covers the fundamentals thoroughly, but arguably is applicable to most product/service offerings. A must read for any sales leader who is serious about articulating a robust and transparent sales framework to their troops in one place.
Chris Russell
Verified
Genuinely impressed at the depth and accessibility that Matt has managed to fit into this guide.
Everything from call and email structures and templates, to leadership psychology, and RevOps. As someone who has a lot of sales experience but just embarking on a first-time creating an outbound motion I've found a lot of this guide super useful.
Some of it is reinforcing the basics and some of it is in-depth technical and psychological. Lots of "playbooks" don't really offer much practical use beyond recycling the same old info and templates. This isn't one of them.
Doron Luder
Verified
The saying goes, that the first task of any new sales leader is to build the playbook. Matt does this for you in this astonishing collection of go-to-market business critical playbook of intelligence, bound up like a single pane of glass that is easy to consume.
This is an incredible asset for any sales leader looking to make waves.
Highly recommended.
Denis Acia
Verified
It's amazing with lots of great sales materials. Highly recommend for sales leader!
Jacek Gabanowicz
Verified
Matthew has created a very useful collection of sales materials in one spot. I use it daily.
Daniel Golub
Verified
These are comprehensive resources suitable for GTM teams. It covers everything from inbound and outbound playbooks.
Penn Frank
Verified
I have been using resources from Matt for the the last year. We work with multiple clients sorting out and managing their outbound activity.
The resources in the playbook have been really useful for structuring and executing on the campaigns.
Greg Bornstein
Verified
Matthew has a knack for distilling complex processes into repeatable templates and frameworks. Sales leaders needed him a long time ago - you'd be wise to seek out this resource!
Noam Nisand
Verified
Really useful resources. Has helped me create my own resources tailored to the team. Looking forward to the updates.
Greg Brown
Verified
If you are looking to build a playbook from scratch or simply looking for inspiration to bolster your existing one, then look no further. I found Matthew's version to be incredibly comprehensive, credible and laid out in bite size installments, easy to absorb at any sales level within an organisation. Contemporary in stature, this professional grade guide not only covers the fundamentals thoroughly, but arguably is applicable to most product/service offerings. A must read for any sales leader who is serious about articulating a robust and transparent sales framework to their troops in one place.
Chris Russell
Verified
Genuinely impressed at the depth and accessibility that Matt has managed to fit into this guide.
Everything from call and email structures and templates, to leadership psychology, and RevOps. As someone who has a lot of sales experience but just embarking on a first-time creating an outbound motion I've found a lot of this guide super useful.
Some of it is reinforcing the basics and some of it is in-depth technical and psychological. Lots of "playbooks" don't really offer much practical use beyond recycling the same old info and templates. This isn't one of them.
Doron Luder
Verified
The saying goes, that the first task of any new sales leader is to build the playbook. Matt does this for you in this astonishing collection of go-to-market business critical playbook of intelligence, bound up like a single pane of glass that is easy to consume.
This is an incredible asset for any sales leader looking to make waves.
Highly recommended.
Denis Acia
Verified
It's amazing with lots of great sales materials. Highly recommend for sales leader!
Jacek Gabanowicz
Verified
Matthew has created a very useful collection of sales materials in one spot. I use it daily.
Daniel Golub
Verified
These are comprehensive resources suitable for GTM teams. It covers everything from inbound and outbound playbooks.
Penn Frank
Verified
I have been using resources from Matt for the the last year. We work with multiple clients sorting out and managing their outbound activity.
The resources in the playbook have been really useful for structuring and executing on the campaigns.
Greg Bornstein
Verified
Matthew has a knack for distilling complex processes into repeatable templates and frameworks. Sales leaders needed him a long time ago - you'd be wise to seek out this resource!
Noam Nisand
Verified
Really useful resources. Has helped me create my own resources tailored to the team. Looking forward to the updates.
Greg Brown
Verified
If you are looking to build a playbook from scratch or simply looking for inspiration to bolster your existing one, then look no further. I found Matthew's version to be incredibly comprehensive, credible and laid out in bite size installments, easy to absorb at any sales level within an organisation. Contemporary in stature, this professional grade guide not only covers the fundamentals thoroughly, but arguably is applicable to most product/service offerings. A must read for any sales leader who is serious about articulating a robust and transparent sales framework to their troops in one place.
Chris Russell
Verified
Genuinely impressed at the depth and accessibility that Matt has managed to fit into this guide.
Everything from call and email structures and templates, to leadership psychology, and RevOps. As someone who has a lot of sales experience but just embarking on a first-time creating an outbound motion I've found a lot of this guide super useful.
Some of it is reinforcing the basics and some of it is in-depth technical and psychological. Lots of "playbooks" don't really offer much practical use beyond recycling the same old info and templates. This isn't one of them.
Doron Luder
Verified
The saying goes, that the first task of any new sales leader is to build the playbook. Matt does this for you in this astonishing collection of go-to-market business critical playbook of intelligence, bound up like a single pane of glass that is easy to consume.
This is an incredible asset for any sales leader looking to make waves.
Highly recommended.
Denis Acia
Verified
It's amazing with lots of great sales materials. Highly recommend for sales leader!
Jacek Gabanowicz
Verified
Matthew has created a very useful collection of sales materials in one spot. I use it daily.
Daniel Golub
Verified
These are comprehensive resources suitable for GTM teams. It covers everything from inbound and outbound playbooks.
Penn Frank
Verified
I have been using resources from Matt for the the last year. We work with multiple clients sorting out and managing their outbound activity.
The resources in the playbook have been really useful for structuring and executing on the campaigns.
Greg Bornstein
Verified
Matthew has a knack for distilling complex processes into repeatable templates and frameworks. Sales leaders needed him a long time ago - you'd be wise to seek out this resource!
Noam Nisand
Verified
Really useful resources. Has helped me create my own resources tailored to the team. Looking forward to the updates.
Greg Brown
Verified
If you are looking to build a playbook from scratch or simply looking for inspiration to bolster your existing one, then look no further. I found Matthew's version to be incredibly comprehensive, credible and laid out in bite size installments, easy to absorb at any sales level within an organisation. Contemporary in stature, this professional grade guide not only covers the fundamentals thoroughly, but arguably is applicable to most product/service offerings. A must read for any sales leader who is serious about articulating a robust and transparent sales framework to their troops in one place.
Chris Russell
Verified
Genuinely impressed at the depth and accessibility that Matt has managed to fit into this guide.
Everything from call and email structures and templates, to leadership psychology, and RevOps. As someone who has a lot of sales experience but just embarking on a first-time creating an outbound motion I've found a lot of this guide super useful.
Some of it is reinforcing the basics and some of it is in-depth technical and psychological. Lots of "playbooks" don't really offer much practical use beyond recycling the same old info and templates. This isn't one of them.
Doron Luder
Verified
The saying goes, that the first task of any new sales leader is to build the playbook. Matt does this for you in this astonishing collection of go-to-market business critical playbook of intelligence, bound up like a single pane of glass that is easy to consume.
This is an incredible asset for any sales leader looking to make waves.
Highly recommended.
Denis Acia
Verified
It's amazing with lots of great sales materials. Highly recommend for sales leader!
Jacek Gabanowicz
Verified
Matthew has created a very useful collection of sales materials in one spot. I use it daily.
Daniel Golub
Verified
These are comprehensive resources suitable for GTM teams. It covers everything from inbound and outbound playbooks.
Penn Frank
Verified
I have been using resources from Matt for the the last year. We work with multiple clients sorting out and managing their outbound activity.
The resources in the playbook have been really useful for structuring and executing on the campaigns.
Greg Bornstein
Verified
Matthew has a knack for distilling complex processes into repeatable templates and frameworks. Sales leaders needed him a long time ago - you'd be wise to seek out this resource!
Noam Nisand
Verified
Really useful resources. Has helped me create my own resources tailored to the team. Looking forward to the updates.
Greg Brown
Verified
If you are looking to build a playbook from scratch or simply looking for inspiration to bolster your existing one, then look no further. I found Matthew's version to be incredibly comprehensive, credible and laid out in bite size installments, easy to absorb at any sales level within an organisation. Contemporary in stature, this professional grade guide not only covers the fundamentals thoroughly, but arguably is applicable to most product/service offerings. A must read for any sales leader who is serious about articulating a robust and transparent sales framework to their troops in one place.
Chris Russell
Verified
Genuinely impressed at the depth and accessibility that Matt has managed to fit into this guide.
Everything from call and email structures and templates, to leadership psychology, and RevOps. As someone who has a lot of sales experience but just embarking on a first-time creating an outbound motion I've found a lot of this guide super useful.
Some of it is reinforcing the basics and some of it is in-depth technical and psychological. Lots of "playbooks" don't really offer much practical use beyond recycling the same old info and templates. This isn't one of them.
Doron Luder
Verified
The saying goes, that the first task of any new sales leader is to build the playbook. Matt does this for you in this astonishing collection of go-to-market business critical playbook of intelligence, bound up like a single pane of glass that is easy to consume.
This is an incredible asset for any sales leader looking to make waves.
Highly recommended.
Denis Acia
Verified
It's amazing with lots of great sales materials. Highly recommend for sales leader!
Jacek Gabanowicz
Verified
Matthew has created a very useful collection of sales materials in one spot. I use it daily.
Daniel Golub
Verified
These are comprehensive resources suitable for GTM teams. It covers everything from inbound and outbound playbooks.
Penn Frank
Verified
I have been using resources from Matt for the the last year. We work with multiple clients sorting out and managing their outbound activity.
The resources in the playbook have been really useful for structuring and executing on the campaigns.
Greg Bornstein
Verified
Matthew has a knack for distilling complex processes into repeatable templates and frameworks. Sales leaders needed him a long time ago - you'd be wise to seek out this resource!
Noam Nisand
Verified
Really useful resources. Has helped me create my own resources tailored to the team. Looking forward to the updates.
Greg Brown
Verified
If you are looking to build a playbook from scratch or simply looking for inspiration to bolster your existing one, then look no further. I found Matthew's version to be incredibly comprehensive, credible and laid out in bite size installments, easy to absorb at any sales level within an organisation. Contemporary in stature, this professional grade guide not only covers the fundamentals thoroughly, but arguably is applicable to most product/service offerings. A must read for any sales leader who is serious about articulating a robust and transparent sales framework to their troops in one place.
Chris Russell
Verified
Genuinely impressed at the depth and accessibility that Matt has managed to fit into this guide.
Everything from call and email structures and templates, to leadership psychology, and RevOps. As someone who has a lot of sales experience but just embarking on a first-time creating an outbound motion I've found a lot of this guide super useful.
Some of it is reinforcing the basics and some of it is in-depth technical and psychological. Lots of "playbooks" don't really offer much practical use beyond recycling the same old info and templates. This isn't one of them.
Doron Luder
Verified
The saying goes, that the first task of any new sales leader is to build the playbook. Matt does this for you in this astonishing collection of go-to-market business critical playbook of intelligence, bound up like a single pane of glass that is easy to consume.
This is an incredible asset for any sales leader looking to make waves.
Highly recommended.
Denis Acia
Verified
It's amazing with lots of great sales materials. Highly recommend for sales leader!
Jacek Gabanowicz
Verified
Matthew has created a very useful collection of sales materials in one spot. I use it daily.
Daniel Golub
Verified
These are comprehensive resources suitable for GTM teams. It covers everything from inbound and outbound playbooks.
Penn Frank
Verified
I have been using resources from Matt for the the last year. We work with multiple clients sorting out and managing their outbound activity.
The resources in the playbook have been really useful for structuring and executing on the campaigns.
Greg Bornstein
Verified
Matthew has a knack for distilling complex processes into repeatable templates and frameworks. Sales leaders needed him a long time ago - you'd be wise to seek out this resource!
Noam Nisand
Verified
Really useful resources. Has helped me create my own resources tailored to the team. Looking forward to the updates.
Greg Brown
Verified
If you are looking to build a playbook from scratch or simply looking for inspiration to bolster your existing one, then look no further. I found Matthew's version to be incredibly comprehensive, credible and laid out in bite size installments, easy to absorb at any sales level within an organisation. Contemporary in stature, this professional grade guide not only covers the fundamentals thoroughly, but arguably is applicable to most product/service offerings. A must read for any sales leader who is serious about articulating a robust and transparent sales framework to their troops in one place.
Chris Russell
Verified
Genuinely impressed at the depth and accessibility that Matt has managed to fit into this guide.
Everything from call and email structures and templates, to leadership psychology, and RevOps. As someone who has a lot of sales experience but just embarking on a first-time creating an outbound motion I've found a lot of this guide super useful.
Some of it is reinforcing the basics and some of it is in-depth technical and psychological. Lots of "playbooks" don't really offer much practical use beyond recycling the same old info and templates. This isn't one of them.
Doron Luder
Verified
The saying goes, that the first task of any new sales leader is to build the playbook. Matt does this for you in this astonishing collection of go-to-market business critical playbook of intelligence, bound up like a single pane of glass that is easy to consume.
This is an incredible asset for any sales leader looking to make waves.
Highly recommended.
Denis Acia
Verified
It's amazing with lots of great sales materials. Highly recommend for sales leader!
Jacek Gabanowicz
Verified
Matthew has created a very useful collection of sales materials in one spot. I use it daily.
Daniel Golub
Verified
These are comprehensive resources suitable for GTM teams. It covers everything from inbound and outbound playbooks.
Penn Frank
Verified
I have been using resources from Matt for the the last year. We work with multiple clients sorting out and managing their outbound activity.
The resources in the playbook have been really useful for structuring and executing on the campaigns.
Greg Bornstein
Verified
Matthew has a knack for distilling complex processes into repeatable templates and frameworks. Sales leaders needed him a long time ago - you'd be wise to seek out this resource!
Noam Nisand
Verified
Really useful resources. Has helped me create my own resources tailored to the team. Looking forward to the updates.
Greg Brown
Verified
If you are looking to build a playbook from scratch or simply looking for inspiration to bolster your existing one, then look no further. I found Matthew's version to be incredibly comprehensive, credible and laid out in bite size installments, easy to absorb at any sales level within an organisation. Contemporary in stature, this professional grade guide not only covers the fundamentals thoroughly, but arguably is applicable to most product/service offerings. A must read for any sales leader who is serious about articulating a robust and transparent sales framework to their troops in one place.
Chris Russell
Verified
Genuinely impressed at the depth and accessibility that Matt has managed to fit into this guide.
Everything from call and email structures and templates, to leadership psychology, and RevOps. As someone who has a lot of sales experience but just embarking on a first-time creating an outbound motion I've found a lot of this guide super useful.
Some of it is reinforcing the basics and some of it is in-depth technical and psychological. Lots of "playbooks" don't really offer much practical use beyond recycling the same old info and templates. This isn't one of them.
Doron Luder
Verified
The saying goes, that the first task of any new sales leader is to build the playbook. Matt does this for you in this astonishing collection of go-to-market business critical playbook of intelligence, bound up like a single pane of glass that is easy to consume.
This is an incredible asset for any sales leader looking to make waves.
Highly recommended.
Denis Acia
Verified
It's amazing with lots of great sales materials. Highly recommend for sales leader!
Jacek Gabanowicz
Verified
Matthew has created a very useful collection of sales materials in one spot. I use it daily.
Daniel Golub
Verified
These are comprehensive resources suitable for GTM teams. It covers everything from inbound and outbound playbooks.
Penn Frank
Verified
I have been using resources from Matt for the the last year. We work with multiple clients sorting out and managing their outbound activity.
The resources in the playbook have been really useful for structuring and executing on the campaigns.
Greg Bornstein
Verified
Matthew has a knack for distilling complex processes into repeatable templates and frameworks. Sales leaders needed him a long time ago - you'd be wise to seek out this resource!
Noam Nisand
Verified
Really useful resources. Has helped me create my own resources tailored to the team. Looking forward to the updates.
Greg Brown
Verified
If you are looking to build a playbook from scratch or simply looking for inspiration to bolster your existing one, then look no further. I found Matthew's version to be incredibly comprehensive, credible and laid out in bite size installments, easy to absorb at any sales level within an organisation. Contemporary in stature, this professional grade guide not only covers the fundamentals thoroughly, but arguably is applicable to most product/service offerings. A must read for any sales leader who is serious about articulating a robust and transparent sales framework to their troops in one place.
Chris Russell
Verified
Genuinely impressed at the depth and accessibility that Matt has managed to fit into this guide.
Everything from call and email structures and templates, to leadership psychology, and RevOps. As someone who has a lot of sales experience but just embarking on a first-time creating an outbound motion I've found a lot of this guide super useful.
Some of it is reinforcing the basics and some of it is in-depth technical and psychological. Lots of "playbooks" don't really offer much practical use beyond recycling the same old info and templates. This isn't one of them.
Doron Luder
Verified
The saying goes, that the first task of any new sales leader is to build the playbook. Matt does this for you in this astonishing collection of go-to-market business critical playbook of intelligence, bound up like a single pane of glass that is easy to consume.
This is an incredible asset for any sales leader looking to make waves.
Highly recommended.
Denis Acia
Verified
It's amazing with lots of great sales materials. Highly recommend for sales leader!
Jacek Gabanowicz
Verified
Matthew has created a very useful collection of sales materials in one spot. I use it daily.
Daniel Golub
Verified
These are comprehensive resources suitable for GTM teams. It covers everything from inbound and outbound playbooks.
Penn Frank
Verified
I have been using resources from Matt for the the last year. We work with multiple clients sorting out and managing their outbound activity.
The resources in the playbook have been really useful for structuring and executing on the campaigns.
Greg Bornstein
Verified
Matthew has a knack for distilling complex processes into repeatable templates and frameworks. Sales leaders needed him a long time ago - you'd be wise to seek out this resource!
Noam Nisand
Verified
Really useful resources. Has helped me create my own resources tailored to the team. Looking forward to the updates.
Greg Brown
Verified
If you are looking to build a playbook from scratch or simply looking for inspiration to bolster your existing one, then look no further. I found Matthew's version to be incredibly comprehensive, credible and laid out in bite size installments, easy to absorb at any sales level within an organisation. Contemporary in stature, this professional grade guide not only covers the fundamentals thoroughly, but arguably is applicable to most product/service offerings. A must read for any sales leader who is serious about articulating a robust and transparent sales framework to their troops in one place.
Chris Russell
Verified
Genuinely impressed at the depth and accessibility that Matt has managed to fit into this guide.
Everything from call and email structures and templates, to leadership psychology, and RevOps. As someone who has a lot of sales experience but just embarking on a first-time creating an outbound motion I've found a lot of this guide super useful.
Some of it is reinforcing the basics and some of it is in-depth technical and psychological. Lots of "playbooks" don't really offer much practical use beyond recycling the same old info and templates. This isn't one of them.
Doron Luder
Verified
The saying goes, that the first task of any new sales leader is to build the playbook. Matt does this for you in this astonishing collection of go-to-market business critical playbook of intelligence, bound up like a single pane of glass that is easy to consume.
This is an incredible asset for any sales leader looking to make waves.
Highly recommended.
Denis Acia
Verified
It's amazing with lots of great sales materials. Highly recommend for sales leader!
Jacek Gabanowicz
Verified
Matthew has created a very useful collection of sales materials in one spot. I use it daily.
Daniel Golub
Verified
These are comprehensive resources suitable for GTM teams. It covers everything from inbound and outbound playbooks.
Penn Frank
Verified
I have been using resources from Matt for the the last year. We work with multiple clients sorting out and managing their outbound activity.
The resources in the playbook have been really useful for structuring and executing on the campaigns.
Greg Bornstein
Verified
Matthew has a knack for distilling complex processes into repeatable templates and frameworks. Sales leaders needed him a long time ago - you'd be wise to seek out this resource!
Noam Nisand
Verified
Really useful resources. Has helped me create my own resources tailored to the team. Looking forward to the updates.
Greg Brown
Verified
If you are looking to build a playbook from scratch or simply looking for inspiration to bolster your existing one, then look no further. I found Matthew's version to be incredibly comprehensive, credible and laid out in bite size installments, easy to absorb at any sales level within an organisation. Contemporary in stature, this professional grade guide not only covers the fundamentals thoroughly, but arguably is applicable to most product/service offerings. A must read for any sales leader who is serious about articulating a robust and transparent sales framework to their troops in one place.
Chris Russell
Verified
Genuinely impressed at the depth and accessibility that Matt has managed to fit into this guide.
Everything from call and email structures and templates, to leadership psychology, and RevOps. As someone who has a lot of sales experience but just embarking on a first-time creating an outbound motion I've found a lot of this guide super useful.
Some of it is reinforcing the basics and some of it is in-depth technical and psychological. Lots of "playbooks" don't really offer much practical use beyond recycling the same old info and templates. This isn't one of them.
Doron Luder
Verified
The saying goes, that the first task of any new sales leader is to build the playbook. Matt does this for you in this astonishing collection of go-to-market business critical playbook of intelligence, bound up like a single pane of glass that is easy to consume.
This is an incredible asset for any sales leader looking to make waves.
Highly recommended.
Denis Acia
Verified
It's amazing with lots of great sales materials. Highly recommend for sales leader!
Jacek Gabanowicz
Verified
Matthew has created a very useful collection of sales materials in one spot. I use it daily.
Daniel Golub
Verified
These are comprehensive resources suitable for GTM teams. It covers everything from inbound and outbound playbooks.
Penn Frank
Verified
I have been using resources from Matt for the the last year. We work with multiple clients sorting out and managing their outbound activity.
The resources in the playbook have been really useful for structuring and executing on the campaigns.
Greg Bornstein
Verified
Matthew has a knack for distilling complex processes into repeatable templates and frameworks. Sales leaders needed him a long time ago - you'd be wise to seek out this resource!
Noam Nisand
Verified
Really useful resources. Has helped me create my own resources tailored to the team. Looking forward to the updates.
Greg Brown
Verified
If you are looking to build a playbook from scratch or simply looking for inspiration to bolster your existing one, then look no further. I found Matthew's version to be incredibly comprehensive, credible and laid out in bite size installments, easy to absorb at any sales level within an organisation. Contemporary in stature, this professional grade guide not only covers the fundamentals thoroughly, but arguably is applicable to most product/service offerings. A must read for any sales leader who is serious about articulating a robust and transparent sales framework to their troops in one place.
Chris Russell
Verified
Genuinely impressed at the depth and accessibility that Matt has managed to fit into this guide.
Everything from call and email structures and templates, to leadership psychology, and RevOps. As someone who has a lot of sales experience but just embarking on a first-time creating an outbound motion I've found a lot of this guide super useful.
Some of it is reinforcing the basics and some of it is in-depth technical and psychological. Lots of "playbooks" don't really offer much practical use beyond recycling the same old info and templates. This isn't one of them.
Doron Luder
Verified
The saying goes, that the first task of any new sales leader is to build the playbook. Matt does this for you in this astonishing collection of go-to-market business critical playbook of intelligence, bound up like a single pane of glass that is easy to consume.
This is an incredible asset for any sales leader looking to make waves.
Highly recommended.
Denis Acia
Verified
It's amazing with lots of great sales materials. Highly recommend for sales leader!
Jacek Gabanowicz
Verified
Matthew has created a very useful collection of sales materials in one spot. I use it daily.
Daniel Golub
Verified
These are comprehensive resources suitable for GTM teams. It covers everything from inbound and outbound playbooks.
Penn Frank
Verified
I have been using resources from Matt for the the last year. We work with multiple clients sorting out and managing their outbound activity.
The resources in the playbook have been really useful for structuring and executing on the campaigns.
Greg Bornstein
Verified
Matthew has a knack for distilling complex processes into repeatable templates and frameworks. Sales leaders needed him a long time ago - you'd be wise to seek out this resource!
Noam Nisand
Verified
Really useful resources. Has helped me create my own resources tailored to the team. Looking forward to the updates.
Greg Brown
Verified
If you are looking to build a playbook from scratch or simply looking for inspiration to bolster your existing one, then look no further. I found Matthew's version to be incredibly comprehensive, credible and laid out in bite size installments, easy to absorb at any sales level within an organisation. Contemporary in stature, this professional grade guide not only covers the fundamentals thoroughly, but arguably is applicable to most product/service offerings. A must read for any sales leader who is serious about articulating a robust and transparent sales framework to their troops in one place.
Chris Russell
Verified
Genuinely impressed at the depth and accessibility that Matt has managed to fit into this guide.
Everything from call and email structures and templates, to leadership psychology, and RevOps. As someone who has a lot of sales experience but just embarking on a first-time creating an outbound motion I've found a lot of this guide super useful.
Some of it is reinforcing the basics and some of it is in-depth technical and psychological. Lots of "playbooks" don't really offer much practical use beyond recycling the same old info and templates. This isn't one of them.
Doron Luder
Verified
The saying goes, that the first task of any new sales leader is to build the playbook. Matt does this for you in this astonishing collection of go-to-market business critical playbook of intelligence, bound up like a single pane of glass that is easy to consume.
This is an incredible asset for any sales leader looking to make waves.
Highly recommended.
Denis Acia
Verified
It's amazing with lots of great sales materials. Highly recommend for sales leader!
Jacek Gabanowicz
Verified
Matthew has created a very useful collection of sales materials in one spot. I use it daily.
Daniel Golub
Verified
These are comprehensive resources suitable for GTM teams. It covers everything from inbound and outbound playbooks.
Penn Frank
Verified
I have been using resources from Matt for the the last year. We work with multiple clients sorting out and managing their outbound activity.
The resources in the playbook have been really useful for structuring and executing on the campaigns.
Greg Bornstein
Verified
Matthew has a knack for distilling complex processes into repeatable templates and frameworks. Sales leaders needed him a long time ago - you'd be wise to seek out this resource!
Noam Nisand
Verified
Really useful resources. Has helped me create my own resources tailored to the team. Looking forward to the updates.
RECOURCES
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Step-by-step systems for sales reps and leaders - built to boost performance, not just theory.
Step-by-step systems for sales reps and leaders - built to boost performance, not just theory.
Step-by-step systems for sales reps and leaders - built to boost performance, not just theory.
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Quick lessons. Real examples. No fluff.
Quick lessons. Real examples. No fluff.
Quick lessons. Real examples. No fluff.